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Introducing Basics’ Digital Business Platform to help leaders assess and design culture of innovation, new digital practices and business offerings. More organisations are investing in technology and becoming digital businesses given its positive impact on everything from demand generation, process automation to new products or business models. But implementing…

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Digital Business or just doing digital? Anthropology is the science that deals with the origins, physical and cultural development, biological characteristics, and social customs and beliefs of humankind. Should digital businesses have more of a focus on this? Why there’re so called Digital transformation agencies only focused on Marketing…

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